Category: Personal Branding

performance management

Balance Goal Achievement with Appreciation for Culture

Appreciation for Culture is Key to Success Many new managers think a focus on goal achievement is the key to their success as a new manager, but I disagree. After spending over 30 years in management, I consider appreciation for culture key to success. Early on in my career, I had an extreme focus on […]

professional reputation - networking

Build a Professional Reputation You Can Be Proud Of

Personal and professional commitments keep even the most organized professionals striving to keep up or do more, often in less time. Demands for our time and attention are nothing new—what is new to many involves proactively managing your reputation in spite of so many demands. Savvy professionals, particularly those with aggressive plans for their careers, […]

Twitter for Career Development

Personal Branding: Making the Right First Impression

Making the right first impression is critical to every professional, especially for those new to an organization. When you’re new, everyone wants to understand your plans and your approach to achieving them. Your direct reports have an even keener interest in you—they will strive to understand how your goals will impact them. More importantly, your […]

OWN IT! Take Charge of Your Career

OWN IT! Take Charge of Your Career

Have You Taken Charge of Your Career? Develop Your Personal Brand and Succeed in a Crowded Market Through Professional Development, Storytelling and Networking Technology, globalization and the pace of change continue to be drivers for independent career management. Work environments and the way in which we work and think about work continue to change at […]

Is being exceptional really this simple?

Could it really come down to effort? Yes, it’s really possible to realize the benefits of being an exceptional candidate or from doing a great job if you put forth the effort. Effort can help you stand out from your peers and other professionals whether you’re in a job or career that you want to […]

Focus Your Job Search on What Matters

Communicating Your Value Proposition I recently read, “Strategy Is Not about the Competition” and couldn’t help but relate the article to managing a job search. Ken Favaro points out, “when strategy is about competitors, leaders lose focus on the unlimited opportunities to grow customer value.” This concept can also be applied to a job search. […]

OWN IT! Take Charge of Your Career

Have You Taken Charge of Your Career? Technology, globalization and the pace of change continue to be drivers for independent career management. Work environments and the way in which we work and think about work continue to change at an accelerated pace. Career management is also changing. Savvy professionals realize that they (not their employers) are […]

Are You Leaving Money on the Table?

Your Career If you’re not actively managing your career and reputation you may be missing out on opportunities and ultimately leaving money on the table. Personal branding, reputation management and self-marketing are terms used interchangeably to describe the concept of proactively communicating how you add value. Taking deliberate actions over time to develop your reputation […]

OWN IT! Take Charge of Your Career

OWN IT! Free Download

Download my new book for free… Effective career management is about owning your professional development for the life of your career, not just the job you’re in. Employment trends have accelerated during the past few years. Are you ready to survive and thrive in these new times?         Enter your name and […]

The Value of Your Story to Your Online Reputation

Are you actively managing your online reputation? If not, you may want to consider doing so given that organizations are increasingly using technology to locate and secure talent. Michael Fertik, emphasizes this point in “Your Future Employer Is Watching You Online. You Should Be, Too.” He explains, “The future of employment and digital reputation is likely […]