Category: Brand Ambassadors

You Know Brand Ambassadors

Most of us interact with brand ambassadors daily.  More often than not when people meet one another they ask one another a version of “where do you work?” or “what do you do?”  Occupations or employers are often discussed during networking and when interacting with a new business or service provider.  It does not matter […]

Understanding Brand Ambassadors

All Employees are Brand Ambassadors   Brand ambassadors represent organizations by sharing information about the organization and its products or services that informs or motivates customers. Odds are that most employees could be considered brand ambassadors. How effective they are at representing the organization depends on various factors, many of which are influenced by the organization. […]

Business Development is Built on Trust

Business Development and Brand Ambassadors   People Tend to Trust Someone They Know, Before They Trust a Commercial or an Advertisement In this age of over-stimulation and the influx of marketing seemingly from everywhere, consumers are tuning out more and more from traditional marketing channels, e.g., TiVo and the avoidance of the majority of televised […]

Brand Ambassadors Know What’s Trending

What’s Trending?  Ask Brand Ambassadors   Brand ambassadors are usually “in the know” and appreciate the value of staying current with news, trends, and progress in general.  Many are savvy users of technology who connect socially online and in person, actively growing and enriching their networks.  They are often a resource for others and have […]

Being a Brand Ambassador

Being a Brand Ambassador   Being a brand ambassador for your organization results in many benefits for the organization but it also benefits you—you are proactively participating in your professional development, enhancing your communications skills, growing your network, and distinguishing yourself from your peers.  Each interaction positions you to strengthen bonds, grow your network, and […]

Be a Brand Ambassador

Want to Improve Your Career? Be a Brand Ambassador   As a brand ambassador your network will develop naturally and connect you with others, positioning you as a source of information and as a connection to your organization.  When you decide to be a brand ambassador, you may continue to strengthen relationships beneficial to you […]

Being a Brand Ambassador Can Be Good for Your Career

Being unique can help you stand out as an employee and professional and is important whether you are employed or seeking employment.  Serving as a brand ambassador for your organization can positively impact your career.  You may be thought of as unique if you are a proactive, effective brand ambassador and serving in this capacity […]

Why You Should Be a Brand Ambassador

What is a Brand Ambassador? A brand ambassador is someone who represents an organization by portraying the features of its products or services.   Many consider the main difference between brand ambassadors and brand advocates involves brand ambassadors having more formalized relationships with the brand, often but not always involving compensation, and brand advocates are typically […]

Engage Employees as Brand Ambassadors

Employees are Brand Ambassadors   The phrase “brand ambassador” is no longer limited to individuals in official positions as company marketing representatives.  Everyone in the organization is a brand ambassador.  Effectiveness in this role depends on several factors, many of which can be influenced by the employer.  Employees throughout all levels can be excellent brand […]

Brand Ambassadors are a Win-Win

Brand Ambassadors:  Good for Individuals and Organizations   Traditionally brand ambassadors were thought to be sales or marketing representatives. With the ever increasing attention on branding, organizations are discovering the value of recognizing that everyone in the organization is a brand ambassador to different degrees. When you consider that a brand ambassador in its simplest […]